Time busts out a list of high profile technology failures of the past 10 years. Microsoft is on the list twice; at #1 and #7. No Macs made the list.

To make the list, a product had to be widely recognized and widely available to customers. It had to be aimed at a large global market. It had to be technologically equal to or superior to its competition. It had to be a product or new company that had the possibility of bringing in billions of dollars in revenue based on the sales of similar or competing products. Finally, it had to clearly miss the mark of living up to the potential that its creators expected, and that the public and press were lead to believe was possible.

YouTube is #5. Everyone uses it but Google hasn’t figured out how to make money with YouTube.