As much as the 25 year rivalry between Microsoft and Apple gets the headlines—Windows vs. the Mac—I think Microsoft secretly loves the Mac and prospers handsomely from a resurgence in Mac sales and market share. Otherwise, Microsoft hates Apple. Here’s why.
I received an email message today from a member of the Prescott Mac User’s Group.
I use Safari on my my Mac and turn on the Block Pop Up Windows option. Why? Most pop up windows are advertising. It’s not that I don’t like advertising. It’s something of a necessary evil which helps to pay the freight for mostly free information on the internet. What I don’t like is advertising that’s in my face, and that’s what pop up ads do. They get in your face and all over your Mac’s screen. What’s worse than a pop up ad? ZoneAlarm’s annoying web page thief ads.
Like it or don’t, worldwide, we live pretty much in an imperfect but dynamic capitalist society. Money, in one form or another, makes the world go around. Buy parts, build parts, sell something, collect money. If what you collect is more than the cost to build and distribute, you make money. So, how do digital entities like YouTube and Twitter make money? Answer: they don’t.
Snow Leopard is a necessary risk for Apple. A very big, calculated risk. Chris Gaylord of The Christian Science Monitor asks if Will Snow Leopard be Apple’s Windows Vista? Mitch Wagner of Information Week pointedly says, Snow Leopard Could Be Apple’s Vista? I won’t use weasel words or question marks. Snowy is not Vista. Here’s why.
Look at your Mac’s screen. What do you see (besides what you’re reading now)? Visual cues, right? The Menubar tells you the time and date. The Airport status indicator tells you signal strength. The Dock’s highlight tells you which applications or utility is open. Unless you’re ultra disciplined or new to Mac, the Mac’s screen starts to become cluttered with those very utilities we install to aid us.
So, you’re a MacBook owner, right? Is Apple’s biggest selling Mac a notebook computer, or a laptop computer? Officially, Apple calls the MacBook line a notebook, not a laptop. Common terminology for most portable PC users is laptop, not notebook. Netbook is different. Which term should be used?
If we’re to believe PC technopundits, 2009 is the year of the netbook, those small, inexpensive, lightweight notebooks, that run Windows XP or Linux, and sell for $300. Much has been written about Apple’s need to enter the netbook market. If that’s the definition of a netbook, it won’t happen. An Apple netbook will never see the light of day.
Like the Timex of yesteryear, Microsoft’s Zune takes a licking and keeps on ticking. Well, maybe not ticking. But it’s not dead yet. Introducing the Zune HD. Microsoft’s next iPod killer. What’s the HD stand for? It’s not what you think.
Copyright © 2005 - 2010 Ron McElfresh, Honolulu, HI. All Rights Reserved.
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