Here she comes. iPad Head Girl. Cosmo for Guys is a new iPad publication and to drum up some publicity, Cosmo’s PR hacks dreamed up iPad Head Girl. A description might be worthwhile, but the video pretty much speaks for itself.
Obviously, with four iPads attached to her head she can’t see, so the creators gave her a video camera attached to special video glasses so she could walk around.
The concept and analogy here is to show a guy ‘getting inside a girl’s head’ and sort of ‘reading her mind’ by flipping through the magazine pages on the iPad. The reason for that is: it is the first magazine for men that is written by women, so for the first time women are letting guys in on what they think.
But it made you look.