Ah, the good old days. Remember when Apple was beleaguered? Today, Apple has more money than Microsoft and owns a huge chunk of the rapidly growing mobile industry of smartphones and tablets.
Whither Microsoft? John Kirk in TechPinions sounds the death knell in The Late Microsoft Windows 8.
In 2008, Microsoft’s Windows OS ran on 95% of all computing devices. By the end of 2012, Forrester estimated that Microsoft’s market share had declined to 30%.
Wait. It gets worse.
There are already more Android users than Windows users and by the end of 2013, it is probable that there will be more iOS users than Windows users too. If so, by the end of this year, Windows will be only the third most popular computer OS in the world.
Wait. Isn’t Microsoft profitable? Didn’t they make $14.5-billion in profit in 2009? Didn’t Microsoft make $21-billion in profit just last year?
That sounds pretty good until it’s compared to Apple. Apple’s net income for the fiscal year ending September 2009 was 8.2 billion. By the end of fiscal 2012, its income had risen to $41 billion. Not only had Apple made up the difference between the two companies, in 2012 it lapped Microsoft, making almost exactly twice as much in profits as Microsoft had.
Whatever happened to the Windows Everywhere philosophy? Isn’t Windows still going to be everywhere?
First, Windows phone sales have been a disaster. Despite the introduction of Windows 8 phone and the Nokia Lumia, Windows phones actually LOST market share in the recent holiday quarter.
Second, support for Windows RT is rapidly drying up. Acer delayed their RT offering, HP an Toshiba opted out altogether, Samsung refused to produce an RT product for the U.S. and now Samsung is withdrawing its RT product from the European markets.
Third, despite a massive advertising campaign, there is absolutely no indication that Windows 8 tablets are capturing the imagination of consumers. In fact, all of the evidence points to the exact opposite conclusion.