Has any new tech gadget done $17.5-billion in sales the first year? Analyst Katy Huberty thinks Apple could do it.
Our working assumption is that iWatch largely will be adopted as an accessory device and, therefore, sold into the existing customer base, like the iPad, rather than to new customers, like the iPod or iPhone.
The key here is the so-called installed customer base, which for iOS devices, now numbers into the hundreds of millions. The iPhone sold a paltry $2.5-billion the first year. The iPad was more successful with sales of over $12-billion the first year.