The McLobster costs about $8.99. The meal deal, which includes fries and a fountain drink, costs $13.99… The menu item shows that McDonald’s is trying to offer more premium options to better compete with fast-casual options like Chick-fil-A, Shake Shack, and Chipotle.
Reviews of the McLobster have been largely negative.
What a shock. Customer Adam Callagan:
The limp bun holds a bizarrely large amount of lettuce, both shredded and whole-leaf, neither of which is anything more than filler. There’s plenty of mayo, liberally mashed in with globs of shredded lobster meat in some awful sort of seafood salad
This is akin to Volkswagen selling a $100,000 luxury car.