Most of the personal computer industry is divided into two distinct camps. Personal computers that run various versions of Windows, and personal computers that run various versions of macOS. Yes, there are a variety of Linux flavors floating around the world of PCs, but their marketshare, even collectively, is minuscule by comparison.
As it has always been, it’s a PC world and Mac vs. Windows is still a thing. Technology writers compare Windows PC hardware as if they rival a comparable Mac. They do not.
Hardware might be comparable but specific hardware components usually is not what motivates customers to choose one brand over another, and seldom makes much difference when choosing a Mac vs. a Windows PC.
Here’s a good example from Chris Davies who calls Huawei’s MateBook 13 a MacBook Air rival:
Huawei has added a new ultraportable to its Windows notebook range, with the MateBook 13 promising a middle-ground of portability with performance. Taking on Apple’s latest MacBook Air, the MateBook 13 manages to shrink its footprint compared to Cupertino’s finest, while simultaneously squeezing in a better screen-to-body ratio.
Translation: It’s smaller, thinner, cheaper, but not lighter than a MacBook Air.
How much so? $200 less for comparable hardware, though the MacBook Air often goes on sale for a similar price. As is often the case for PC notebook makers, the Huawei weighs in with more hardware capabilities– bang for the buck– than a typical or comparable Mac. In this case the MacBook Air killer has more storage, a comparable 3.5mm headphone audio jack, Dolby Atmos audio, Bluetooth 5.x, but fewer microphones, no Thunderbolt connector, and no comparable Force Touch trackpad.
So, for a little less money than a comparable Mac, you get a Windows notebook from a Chinese company that has been banned by the U.S. government and other developed nations, whose CFO was arrested for fraud, and there remains a single overarching issue seldom considered by technology writers and publications who favorably compare knockoff PCs to Macs.
Mac vs. Windows.
Or, more specifically, macOS Mojave vs. Windows 10. Yes, we may consider hardware when buying a PC, Mac or Windows, but one can argue that most desktop PCs and notebooks come with comparable hardware components these days. SSDs, Retina displays, USB connectors, speakers, camera, keyboard and trackpad, but where is the comparison of Windows 10 vs. macOS.
Not. The. Same.
Apple does a very good job keeping Mac users up to date with the latest macOS versions. Microsoft has forced Windows 10 onto their customers, and many of those updates have brought massive problems and a growing number of websites feature the most common problems and how to fix them.
Such comparisons of a Mac vs. a Windows PC are seldom considered. Also seldom mentioned are the total cost of ownership, Mac vs. Windows PC. Mac notebooks command a hefty resale value often double that of Windows PCs just a few years old, and that lowers the Mac’s overall cost.
Does it not seem fair to include in any hardware comparison the software that will be used by the owner? And the actual hardware cost when resale value is applied to the original price tag? A few years ago IBM entered into a deal with Apple because it found the cost of deploying and maintaining a Windows PC was three times more expensive than a Mac.
Yes, Windows 10 PCs compete with the Mac. But not very well when usability and total cost are entered into the comparison.