Apple customers have long had a love hate relationship with iTunes on the Mac. Way back in the days of Rip. Mix. Burn. iTunes was little more than an app that let you manage your music collection and burn it onto a CD.
Then along came the iPod and iTunes Music Store. Through the years, Apple’s iTunes on the Mac– long before iPhone and iPad– was the little store that grew into a mega media mall.
Down through the years Apple added TV shows and Movies, internet radio, Podcasts, backup sync for iPhone and iPad, and what was once a handy little retail store became the one of the largest of online malls.
Those days are gone.
How so? First, Amazon’s online store has crippled many of the largest shopping malls. Why wander around when you can order online and get it shipped to your door in a day or two?
iTunes is dead, too.
Apple software honcho Craig Federighi killed it. First, in a lighthearted way by adding more features to iTunes.
Calendar, Mail, a Dock.
The audience at WWDC 2019’s keynote presentation of Apple’s latest software (and some hardware that most Apple customers cannot afford) howled in agreement.
iTunes was going to die.
In its place Apple plans to launch Apple Music, Apple Podcasts, and Apple TV– available now on iOS for iPhone and iPad, of course, and that makes the circle complete.
iTunes is dead.
Or, rather, iTunes will die soon. A new version macOS– dubbed macOS Catalina (Oxnard lost out, and my favorite, macOS Malibu will wait for another year)– will bring updated apps by this fall.
No, you won’t find Calendar, Mail, or Dock in a future iTunes. That generation lasted only a few moments during Federighi’s presentation but it was a fun moment to say goodbye to the generational Mac app that tried to do everything and be all things to all Mac customers.
Those days are gone (or, will be soon).
iTunes is dead. Long live iTunes.